Beer Festival
The Brief
For over 30 years the Bury St Edmunds beer festival has been run annually and showcases a large selection of local beers and ciders. This concept was created to encompass some of the historic tales and heritage of the town.
The Deliverables
Although this is just conceptual, a logo and event material was created. The 2020 beer festival was unfortunately cancelled due to the pandemic.
Results
The logo features St Edmund’s crown and the well known arrows he was shot with. On one side sits the wheat that is used in the brewing process, and on the other music notes, representing the music of the festival.
The logo has a rough stamped and slightly distressed feel to it but also has a playful personality.